About
Lauruse is a business advisory firm dedicated to helping organizations cut through the noise
of economic, policy, technology and project complexity delivering value to their business and customers.
Since 2007, Lauruse has worked with corporations, private equity firms, law firms and government agencies in both transformation and crisis. Our clients rely on us to solve complex problems at an expedited pace, with no consulting fluff. ​​​​​​
Leadership
Heather Ashburn
Managing Principal
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Heather doesn't just cut costs—she delivers performance breakthroughs that redefine market position. Her precision interventions have generated over $100 million in hard-dollar savings while contributing to an $800 million deal value increase. As the Acting Chief Business Officer at Amtrak, she achieved 10% operational expense reduction on a $300M IT budget in six months. Private equity firms and government agencies rely on her ability to revitalize underperforming operations into profit engines.
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ALEXANDRIA, VA
Tasker Generes
Chief Digital Strategist
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With executive leadership roles including Hedera board member, Chief Technology and Strategy Officer at Amtrak, and Global VP of Vision & Innovation at ServiceNow, Tasker designed digital transformation strategies that helped propel ServiceNow's stock price from $46 to $1200 during his nearly 10-year tenure.
A World Economic Forum speaker on the Future of Work, he holds 87 claims for patents across IoT, AI, blockchain, and quantum convergences. His strategic frameworks have delivered measurable ROI across Fortune 500 companies, turning technological disruption into market dominance.
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CHICAGO, IL
Jamie Taber, PhD
Senior Policy Intelligence Advisor
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Former Deputy Associate Director for Economic Policy at Office of Management and Budget (OMB) in the Executive Office of the President, Jamie translates Washington's complex policy and regulatory machinery into precise competitive intelligence. She led OMB’s macroeconomic forecasting for Presidential budgets and spearheaded the first overhaul of federal cost-benefit analysis guidance since 1992. Jamie led OMB’s Economic Policy Division in providing both quick economic intelligence and in-depth modeling for high level political appointees on topics ranging across the federal government. When policy shifts threaten or create billion-dollar opportunities, Jamie ensures our clients move first.
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WASHINGTON, DC
